Plaza Particulars (Part 1)
March 7, 2009 2:31 AM
Getting back to the plaza design for a bit, here is some additional detail on the player/fan appreciation wall. First, this from the renderings which were released with the unveiling:
From the overview, this shows the entire wall from behind -- freeway directly below.
Up close, this is what you'll see as you walk along.
Next, here is a front elevation of the concept plan:
Concept drawing for the fan/player appreciation wall. (Click to enlarge.)
Along the same wall area will be pennants -- one for each year -- containing the complete roster for the team. Presumably these pennants will begin in 1961.
Team pennant. (Click to enlarge.)
Combining the information from these views, it looks like there will be eight 300-name boards, and lots and lots of room for pennants. This fencing goes all around the plaza, providing protection from falling to your doom in traffic below.
The quotes across the top are a great touch, and the whole thing is a great idea, though I can imagine that some fans will wish they could just "buy a brick" somewhere. They should be thankful that the process has been classed up a little bit.
Like many of you, I spent some quality time last week in the "virtual waiting room" at the Cubs online ticket office. Unlike some of you, I never even got to sniff around for spare seats. I just plain never got through.
A quick check back later confirmed that almost everything had been completely cleaned out. About that time reports started surfacing that most of these tickets were now for sale at nearly twice the face value on one of the ticket "broker" web sites.
This set me to thinking a little bit about the economics at play here and the role that these rules must play in the Twins' decision-making regarding ticket prices at Target Field.
See if you agree with the following:
1. The true value of a ticket is whatever someone will pay for it.
2. If a ticket can be acquired at below its true value, it can be resold at a profit.
3. Conversely, if a ticket can be sold for a profit, it was originally purchased somewhere below its true value.
4. Selling tickets at below their true value leaves money on the table.
5. Teams should, in order to capture the maximum revenue, immediately raise their prices to something approximating the levels at which tickets are selling on the secondary market.
It's really pretty simple supply and demand stuff, but the implications for getting a cheap seat to a Major League baseball game are somewhat dire -- especially in a 40,000 seat venue.
There are certainly some downward pressures on prices. For example, the price increases which would be needed to match the secondary market would immediately cause a backlash among the fan base. That backlash might not result in less tickets being sold, but it certainly could result in less interest for TV and radio broadcasts of the games. There's nothing like a sense of elitism to turn off the population as a whole.
There is also the risk that tickets which seem valuable now will not be nearly so valuable by the time the game is actually played. If the Cubs start stinking up Wrigley again, prices will tumble and the brokers will be left holding the proverbial bag.
Also, in the case of the Twins, there was a commitment made to keeping at least some seats cheap so that anyone can get in.
That's a laudable goal, but if the market will bear, for example, a doubling of those cheap prices, then the scalpers -- er, ticker brokers -- will snap them up as fast as they can and get them resold at a market rate. Simple economics.
The truth is that demand will be setting the actual prices at Target Field for the first few years. Oh sure, you may get lucky and get through to buy some tickets at face value on the web site -- surely not every ticket is being bought by a broker or his agent, right?
But the chances are greater that anyone wanting a seat in the new ballpark for the first couple of years may be forced into the secondary market, where the team's decisions on pricing have no sway.
It's food for thought.
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This page was last modified on January 21, 2010.
"You talk about the magic, the aura, but what really makes a stadium is the fans. Concrete doesn't talk back to you. Chairs don't talk back to you. It's the people who are there, day in, day out, that makes the place magic."
– Bernie Williams
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Here are 50 images chosen randomly from the 3045 found on this site. Click the image to be taken to the original post. A new list is created every 10 minutes.
Concept drawing for the fan/player appreciation wall. (Click to enlarge.)
I would put on this face.
Click to see the full-size image.
At TF, you never know when you may bump into a Pohlad
Construction of the stands is moving from left to right in this image.
An overview of the model display.
The main ticketing area beneath the restaurant.
The plaza as viewed from across the park. The right field overhang section will be built just in from where the plaza supports are.
Ballpark elevation viewed from Seventh Street. (Click to enlarge.)
I'm too short to see over that wall. How about a little platform or something?
This area will supposedly show the Twins chronology. Will it stretch back to 1901?
Detail of Entry Plaza #4 (north entry from Fifth Street)
This view clearly shows the curve in the left field stands and the relationship of the first row with the playing field (no overhang to speak of in left).
I noticed this detail while taking the previous picture. I figure that it must be the VIP entrance from the surface parking lot. I don't think there is any parking inside the ballpark, so this entrance will likely be for suite-dwellers and other VIPs, though I can't say for sure whether players will enter here.
A beautiful, glowing sunset after the rain.
July 7, 1966 (Click to see the entire scorecard with ads)
Pawlenty makes it official!
The main concourse is a very busy place at all times.
Site plan for the new Nationals ballpark, with the size of the Rapid Park site overlaid
Seventh inning sing-along.
Supports viewed from beneath. These seats will be just a few feet from the outside edge of the building!
The admin building (note TF logo on banner)
Here's an idea of what these Loge Boxes are all about. That guy is a waiter with no fans to serve. They seemed to have one server for about every four boxes.
Looking through the Oliva gate, you can see the outfield stands.
The images on that wall appear to be of great Twins moments in history.
I never think of Ron Jackson at all.
The Seventh Street facade
The Pantheon (with inset of the magic eye)
The media had some beautiful foliage to use as a background.
Also viewed from the B ramp, that's the upper deck in left field.
A scene repeated about a million times each game
The Lincoln Saltdogs (and a promotional Nerd)
BPM - Ballpark Magic
BRT - Bus Rapid Transit
DSP - Dave St. Peter
FSE - Full Season Equivalent
FYS - Fake Yankee Stadium (see also: NYS)
HERC - Hennepin Energy Resource Company (aka the Garbage Burner)
HPB - Home Plate Box
HRP - Home Run Porch
LC - Legends Club
LRT - Light Rail Transit
MBA - Minnesota Ballpark Authority (will own Target Field)
MOA - Mall of America
MSFC - Minnesota Sports Facilities Commission (owns the Metrodome)
NYS - New Yankee Stadium
SRO - Standing Room Only
STH - Season Ticket Holder
TCFBS - TCF Bank Stadium
TF - Target Field
Selected Bibliography - Analysis
First Edition (1992)
Second Edition (2006)
Selected Bibliography - Surveys
Second Edition (1987)
Not a "Third Edition" exactly,
but it replaced the above title
(2000, large coffee table)
Original edition (2000, round)
Revised edition (2006, round)
(2001, medium coffee table)
(2002, small coffee table)
(2003, medium coffee table)
(2004, very large coffee table)
(2006, very large coffee table)
Combines the previous two titles
(2007, medium coffee table)
Selected Bibliography - Nostalgia
Book and six ballpark miniatures